The first campaign of the initiative „Don’t Waste, Donate“ will take place between 19 and 22 December 2016, at 12:00 o’clock, in the central part of Zhenski Pazar Market, next to the Christmas Tree. The campaign is aimed at fighting hunger and wasting food. The initiative comes from the institution of the ombudsman of the Republic of Bulgaria in a partnership with the Bulgarian Red Cross, Bulgarian Food Bank, National Industry Union of bakers and confectioners, Bulgarian Food Safety Agency, “Mondelez Bulgaria Holding“, almost all major companies Bulgaria and the logistic support by the Sofia Municipality, „Vazrazhdane Markets“ EAD and „Vazrazhdane“ District.
The „Don’t Waste, Donate!“ campaign was launched by the Ombudswoman Maya Manolova with a free Christmas Market for Sofians.
The official opening was attended by the deputy mayor of the “Vazrazhdane“ District- Sofia Municipality arch. NIkolay Dikov, The Executive Director of “Markets – Vazrazhdane“ EAD Dragomir Dimitrov, representatives of institutions, NGOs and the media. This initiative builds on the campaign for exempting donated food from VAT, which has been implemented by decision of the 43rd National Assembly with effective date: 1 January 2017
This is yet another social initiative, which „Vazrazhdane Markets“ EAD supports and implements at Zhenski Pazar Market.